Yuncheng nine-square grid arrangement

　　How to Conduct a Nine-Square Grid Ranking Analysis: Take Your Strategy to the Next Level!

　　In digital marketing, the Nine-Square Grid Ranking Analysis, also known as the Four-Quadrant Analysis, is a powerful tool that can help you understand and optimize your online strategy. With four quadrants, i.e., two dimensions: priority and success, we can get a clearer picture of the performance and potential of each activity.

Step 1: Define the four quadrants

1. Prioritized and effective: We should prioritize scaling up this kind of activity.
2. Prioritized but ineffective: The need to adjust and optimize the strategy, such as increasing resources or improving execution.
3. The results are high, but the priority is low: These are usually your verbal skills or selling points, so look at how you can better present them.
4. Low priority and poor results: For this kind of activity, you can try to improve it, or eliminate it directly.

Step 2: Fill in your 9-square grid

　　Based on the table below, list all of your activities and products, each quadrant is populated separately. Make sure the content is complete and accurate. Tell the user that the quality of the data directly affects the effectiveness of the analysis.

Step 3: Analyze and practice adjustments

1. Reinforce successful campaigns: Determine which campaigns are successful, or are they naturally sought after by users? Or is there something special about them? The focus is on maintaining and promoting these popular activities.
2. Optimize activities that don't meet expectations: Did you do something unnatural or overly pushy to make people offended? Adjust your strategy, optimize Wenhai tactics or streamline your processes, and you may be able to hear the true voice of consumers.
3. Re-evaluate value product design: Finding small achievements that are important to the needs of users, but are not recognized by the market. With ASR (active and quietly satisfied), embedded promotion may also be a key approach.
4. Streamline useless spending: Significantly reduce those activities that are not working, or if the ability allows, breathe new life into them.

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